Export Mentoring

Valuable guidance and advice is given to new exporters who are looking to enter overseas markets whilst avoiding pitfalls 

Identifying target markets

New exporters cannot take on too much too soon, it is necessary to focus on a small number of markets to start. We can assist in the filtering process which will quickly enable a sensible shortlist of markets to be identified.

Choosing routes to market

Depending upon the products and the markets, there can be several market entry routes to consider. We help to determine the most appropriate channels to adopt.

Selecting overseas trading partners

We guide new exporters to identify prospective trading partners, how to evaluate each of the candidates and ultimately how to select the right one. Advice is given on the criteria to use when comparing candidates.

Managing overseas trading partners

Exporters are helped to draw up KPIs for their export customers and are then shown how to use these measures to maintain good relationships while driving for growth.

Free-of-charge initial meetings are set up to identify and agree areas for consideration